Why Britain's attitude to breastfeeding is still a disgrace

Why Britain's attitude to breastfeeding is still a disgrace

A magazine cover in India featuring a woman feeding her baby has caused outrage. But, before we feel too smug, we should remember we’re not much more enlightened here

Shock, horror! A woman has bared part of one of her breasts (let’s say 35% of total breast area) on a magazine cover in the southern Indian state of Kerala. Not for the sake of titillation but lactation: to feed a baby. The model gazes out at the reader with a defiant half-smile. The baby feeds on, blissfully unaware that its food source is also an international site of objectification. The cover line reads: “Mums tell Kerala: don’t stare – we need to breastfeed.” The response? Lots of staring, debate, outrage, accusations of sensationalism and one indecency case launched against the magazine, Grihalakshmi. Which is ironic because feeding a baby is pretty much the definition of human decency.

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